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Getting To Know Your Market
1. Market Analysis
A comparative market analysis is an indicator of what today’s buyers are willing to pay for a home. It compares the market activity of properties similar to yours. Those that have recently sold represent what buyers are willing to pay. The homes currently listed for sale represent the price sellers hope to obtain. Those listings that have expired were generally overpriced or poorly marketed.
2. Identify a proper list price
“The market ultimately determines
the true value of your property.”
Dangers of Over Pricing
1. Don't over price
Many sellers believe that if they price their home high initially, they can lower it later.
2. Price occordingly
Often, when a home is priced too high, it experiences little activity. Gradually the price will come down to market value, but by that time it’s been for sale too long some buyers will be wary and reject the property. On occasion, the price is dropped below the market value because the seller runs out of time and the property sells for less than it is worth.
3. Buyers always make an offer
4. Better Value Properties
5. Flurry of activity
6. loss of interest
If the home is overpriced, it doesn’t take long for interested parties to lose interest. By the time the price drops, a majority of buyers are lost.
Make it sparkle. Clean all appliances, bathrooms, any carpets, vents, walls & windows.
Say goodbye to family photos and knick-knacks. Clean your closets and don’t forget about the kitchen cupboards. If everything looks full, a potential buyer might assume there isn’t enough storage. Clear the kitchen and bathroom counters so that they do not appear cluttered.
Fix any dripping faucet or toilets. Make sure all the doors and closers work properly and do not squeak.
If you decide to repaint, stick to neutrals.
Less is more. Store clothes and furniture that you are not using so room and closets look more spacious. Place furniture so that traffic flows easily from room to room and so that the line of vision into each room is not blocked.
Lights On/Blinds Up
A must before every showing. Replace any burned out light bulbs.
Instead of using deodorizers, use scented candles.
This is your outdoor living space, so treat it as such. Make it look inviting all year round.
Remove anything that is of value (jewelry, money, etc.).
Assume that someone is coming to see you now. You want to make sure that your home is spot perfect and ready to show. Every visitor is a potential buyer!
Working with Vivian
Our Home Selling system was developed with a consistent and proven strategy to maxima the exposure of your home in order to attract the most amount of buyers, so that we can get your home the most amount of money with the least amount of hassle.
Stay on top of Technology in Marketing will ensure we get to you and the market first.
Listing with Vivian will get you top dollars; comprehensive marketing will maximize the exposure of your home to the maximum number of buyers.
Vivian works with a team of Staging and virtual staging professionals will provide a qualified opinion to prepare a home for sale, including suggestions on decorating, paint color, furniture positioning and accessories.
Vivian has full access to the Toronto Real Estate Board’s Multiple Listing Services (MLS).
Marketing Performance Report is especially provided for sellers to keep them up-to-date during the selling process. The Report updates sellers on the all the relevant changes and comparable listings on the market as well as agent/buyer feedback.
When working with Vivian as your realtor, you join a reliable Professional Team to assist you in every step of the way in completing a successful transaction. Maximum exposure of your property on social media and a mass professional network will bring larger number of serious buyers.
Successfully negotiating a real estate transaction is a skill set that only comes with experiences and the right mindset.